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Wednesday, February 12, 2025
HomeServiceAI-Powered Social Media Series : Hard Drive Reveal



Dazed has teamed up with the AI platform SOOT to create Hard Drive Reveal, a compelling new social video series that provides a unique glimpse into the personal digital archives of five creative professionals. Using SOOT’s AI-powered visual mapping technology, each episode explores how thousands of images and videos collected throughout a creative’s career are organized into dynamic, visually stimulating maps.

The technology and creative direction behind the Hard Drive Reveal series reimagines how we interact with digital information. The series features a diverse group of creatives, including graffiti artist Fatso, influencer Anita Chhiba, filmmaking duo bedroom, designer Paul Nicholson, and special effects artist Tilda Mace. Each episode showcases how these individuals rediscover past work, personal projects, rejected proposals, and moments of self-reflection. Because of this, Hard Drive Reveal stands out as a fusion of technology and artistry.

Image Credit: Dazed x SOOT



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